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All Posts
AdTech
+2
/
Aug 7, 2025
Ignore at your own risk. Germany’s broadband giant just turned its DSP whisper into a boardroom scream.
+3
Aug 1, 2025
6 billion ads. €128 million revenue. One media moment that just made your 2025 plan look irrelevant.
DOOH
Jul 25, 2025
68% Book Business Trips at Work and You’re Still Wasting Budget on Airports?
Jul 24, 2025
Because interrupting The Godfather with a toothpaste ad is still a crime
Jul 23, 2025
Programmatic’s 2025 glow-up has one name: Mobile. The rest of you can fight for scraps.
Jul 21, 2025
Because who needs a DSP when the SSP just learned how to walk, talk, and close deals?
SBS
Jul 18, 2025
SBS just lit a fire under the old agency model.
Because nothing says "future-ready" like outsourcing your entire workflow to a robot named Dave.
Jul 17, 2025
From testing the waters to buying the yacht. Welcome to CTV’s glow-up era.
Criteo
+5
Jul 15, 2025
Amazon, Google, Criteo – Who Wins The Power Grab?
Jul 14, 2025
Adland’s favourite scapegoat gets a glow-up, AI gets bossy, and DOOH gets its programmatic passport.
Retail
Jul 10, 2025
Who needs loyalty cards when you’ve got DSPs printing money faster than a Tesco Clubcard double points weekend?
Jul 9, 2025
Turns out that billboard you ignored on the way to Pret is doing more for your brand than your entire Meta strategy.
Jul 8, 2025
Forget fixed rates—Criteo's auction-based retail media is here to shake the shelves.
+1
Jul 7, 2025
What do you get when a rail app, a header bidding wrapper, and some juicy first-party data walk into a pub?
DoorDash
Jul 4, 2025
DoorDash just became one of the most advanced retail media networks on the planet.
Programmatic
The strategic implications for programmatic advertising... double the days, double the deals... double the burnout.
Jul 3, 2025
The ultimate cheat sheet for choosing the best DSP without losing the will to live.
From “Kokai” to court case — a masterclass in how not to launch your AI platform.
Microsoft
Jul 2, 2025
AI is in, old-school DSPs are out. RIP Xandr Invest, we barely used you.
Italy
Jul 1, 2025
Netflix just made Italy its latest testing ground for ad tech sophistication—because what goes better with a Peroni than AI-powered midrolls?
+4
Because nothing says “premium inventory” like your ad sitting next to a K-drama death scene.
Because who doesn’t want to bid on digital shelf space like it's Black Friday at a DSP?
UK adults spend more time on their phones, but only TV makes them smile.
Now starring: your client’s product, in literally any scene.
